Why Creators Keep Changing the Topic

Why do great speakers repeat the same talk for years?

This question hit me hard during a conversation with Julie Broad, founder of Book Launchers.

And honestly… it messed with my brain a little.

Because as a creator, I want something new every week.

New idea.

New talk.

New topic.

But conferences don’t want your newest idea.

They want the talk you’ve given:

? 10 times

? 30 times

? 50 times

Because that’s the one you’ve mastered.

And for their audience…

? It’s the first showing of the movie.


???? In this episode, recorded while walking through the woods with Pepper ?, we explore:

? Why creators constantly chase new ideas

? What conference organizers actually want from speakers

? Why your next 3–5 years might revolve around one idea

? The tension between creativity and mastery


? The question I’m wrestling with right now:

If you had to focus on ONE idea for the next 5 years…

What would it be?

For me right now, it’s:

The Year of You

Your book.

Your message.

Your keynote.


? I’d love to hear yours.

If you had to choose a book title for the next 3–5 years, what would it be?

Drop it in the comments or message me.


? Subscribe for more episodes on:

? Becoming the next version of yourself

? Writing books that matter

? Sharing your message with the world

? Turning ideas into identity

Because the real question isn’t:

What should you create next?

It’s:

Who will you be next?

[ https://youtu.be/NvnjGAXBGHU ]

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