re131: Passion, Connection, and Brevity

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To write your book, you need these three things.

  1. Passion
  2. Connection
  3. Brevity

Sure, there are more, but if you don’t have these, all of those others are more difficult or don’t matter.

Passion about your message. If you’re not, how can you expect your audience to be?

You’ll want to create a connection with your audience. Find that common thread and weave a “relationship.”

Contrary to unpopular myths, you don’t need to write a 342-page saga about your message. Brevity is key, welcome, and, let’s face it, real.

Once you’ve got those, add in a bit of consistency (whether daily, weekly, or monthly) and you have the ingredients for success.

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