ESD 35: Ch. 30: Oh baby, it’s cold outside. (AKA: No one will notice if we don’t do this.)
Every Single Day

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I’ve known entrepreneurs who were not great salespeople, or didn’t know how to code, or were not particularly charismatic leaders. But I don’t know of any entrepreneurs who have achieved any level of success without persistence and determination.? — Harvey Mackay

There are so many reasons (aka excuses) we shouldn’t do this.

But we have done, we do, we will do.